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Netflix replaced its mature recommendation engine with an llm that treats watching history as a…

Yethikrishna ROriginal on Threads

netflix replaced its mature recommendation engine with an llm that treats watching history as a language problem, and genrec beat the old system with roughly 40x less labeled data while scoring statistically significant online lifts. spotify’s glide and google’s tiger are building the same transformer-on-interaction-sequences stack, and recommendation-driven plays now cover about 82% of netflix viewing hours.

the collaborative filtering era ended without most users noticing.

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The note above is reproduced unedited from the original post, first published on Threads on 1 October 2026 at 20:47 IST.

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